Nike’s Stock Bottoming Out? | Durham News

Nike’s stock is crashing—down nearly 80% from its peak and hitting a 12-year low—but some analysts see it as a buying opportunity. Tom Nikic rates Nike a “buy,” predicting the stock could double to $75, betting on wholesale turnaround, product line cleanup, and CEO Elliott Hill’s new strategy. Retail sales at Foot Locker are up, wholesale in North America is growing, and shelves are filling with Nike gear again. While skeptics remain, the narrative is shifting: Nike might be turning the corner—with a strong investor day ahead, the comeback could be just beginning.

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