EP. 85- OFFERS Working RIGHT NOW! (psst...you're doing it wrong) l Jay's Scoop

From Do This, NOT That: Marketing Tips with Jay Schwedelson GURU Media Hub

In this episode of the podcast, host Jay Schwedelson discusses how marketers should adjust their messaging and campaigns during the March-April timeframe when audiences start caring less about outlooks for the current year and more about what's coming up next. Key Discussion Points: - Business outlook content for 2024 sees a 50%+ drop in engagement after March 15th. Audiences now want more tangible predictions for Q2 and the upcoming month instead. - On the consumer side, holiday and summe...