Ep. 265- FUTURE OF SEGMENTATION w/Anthropologie Sr. Dir. Global Strategy - Ian Dewar 🧠- Loyalty, Candles, Bucket List Travel, and more...
In this episode of Do This, Not That, host Jay Schwedelson interviews Ian Dewar, Senior Director of Global Strategy at Anthropologie. They dive into the art of customer feedback, loyalty programs, and crafting unique shopping experiences to drive growth and satisfaction. ================================================================= Best Moments: (00:46) Introduction of Ian Dewar and his role at Anthropologie (01:42) Ian's background in customer experience and loyalty programs (09:22) Ant...
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