Pranathi Peri - Designing v0 from Vercel

We've heard a lot on this show about designers becoming builders using tools like v0 and today we get to do a deep dive with Pranathi Peri who is leading the design of v0 at Vercel. We discuss:

• Growing your taste and intuition quickly
• How Pran thinks about the design language of v0
• Pran’s personal experiments using 3D and physics
• Why Pran wants to bring “onboarding roulette” to v0
• How Pran showed potential without having extensive experience
• What it’s like collaborating with engineers like ShadCN and Rauno
• a lot more

• Manuel is the VP of Design at Vercel
• We discuss what it’s like collaborating with Shadcn