Emily Campbell - AI UX Deep Dive

In one of the most popular episodes yet, Vitaly Friedman talked about what’s next for AI design patterns (https://www.dive.club/deep-dives/vitaly-friedman).

In that episode he frequently referenced Shape of AIl (https://www.shapeof.ai/) which is an incredible database of AI design patterns.

So I wanted to get to the source and go deep with the creator Emily Campbell (https://www.linkedin.com/in/emmiecampbell/) to learn how to design great AI experiences. Because she’s studied AI products more than just about anyone I’ve ever seen 👀

Some of my favorite highlights:

- Ways to build trust in agentic products

- Her favorite patterns for enhancing prompts

- The traits she looks for when hiring AI designers

- + a lot more

- Shape of AI (https://www.shapeof.ai/) (her database of patterns)

- Poke app (https://x.com/interaction/status/1965093198482866317/video/1) from Interaction