India’s quick-commerce poster child, Zepto, is racing to the public markets after a festive season high. The company clocked 20 lakh daily orders during Diwali — coming only second to Blinkit. But behind that surge lies a far more complicated story: leadership churn, regulatory heat, and a business model that’s still chasing profitability. In this episode, we unpack Zepto’s dual reality — a startup celebrating record growth while quietly firefighting internal challenges. From FDA raids on dark stores and government warnings on “dark patterns,” to its clean-up act and pre-IPO tightening, we explore how Zepto is trying to look investor-ready in a year that’s tested its resilience. Tune in. Daybreak is produced from the newsroom of The Ken, India’s first subscriber-only business news platform. Subscribe for more exclusive, deeply-reported, and analytical business stories.
