How to Make a Profit in Video Production

Max and Jake break down the importance of making a profit, what you can do with the profit, and how to insure that you make the profit you need. * What profit is? * Why profit is crucial to growth? * The "No Profit" Trap People Fall Into * How Much Profit Do You Need? * How To Calculate Your Profit Into Your Job Budgets?  * "Bottom up" example from Jake * How to apply profit metrics to each and every job * Profit and sales people incentives * Keeping tabs on profit throughout the year