28. Finkel & Garf Brewing and Brand Loyalty After an Acquisition

University of Colorado-Boulder professors Jeff York and Brad Werner distill entrepreneurship research into actionable insights. CREATIVE DISTILLATION Jeff York | Associate Professor | Research Director [email protected] Brad Werner | Instructor | Teaching Director [email protected] Deming Center for Entrepreneurship | CU Leeds School of Business 303.492.9018 | [email protected] — EPISODE 28: Finkel & Garf Brewing and Brand Loyalty After an Acquisition In this episode, hosts Jeff York and Brad Werner are joined by Griffin Bohm, a second year MBA student student from Leeds with extensive craft brewing experience, along with Dan Garfinkel, CEO and Founder of Finkel & Garf Brewing Company. The show features a sampling of Finkel & Garf beers, a conversation on the business of craft brewing and an analysis of the study titled “Watered Down: Market Growth, Authenticity, and Evaluation in Craft Beer” published in Organization Studies. Read the paper: https://journals.sagepub.com/doi/full/10.1177/0170840621993236 Learn more about Finkel & Garf Brewing: https://www.finkelandgarf.com/ Learn more about CU's Deming Center for Entrepreneurship: https://www.colorado.edu/business/deming/ Comments/criticism/suggestions/feedback? We'd love to hear it. Drop us a note at [email protected]. Thanks for listening. - An Analog Digital Arts Production for the Deming Center for Entrepreneurship Produced, recorded and edited by Joel Davis "AcidJazz" by Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 creativecommons.org/licenses/by/3.0/