Kate Johnson: How Accountants Can Grow with Video | Accounting Influencers

Diversify your revenue streams with video and build a virtual accounting career.Accounting Influencerswith Rob BrownKate Josephine Johnson owns Heritage Business Services, LLC, a virtual bookkeeping firm serving small businesses across the United States. She is also the Chief Hustler at Bookkeeping Side Hustle, where she helps other accounting professionals build virtual accounting careers they love.Full Show Notes Here | More Accounting Influencers with Rob Brown hereJohnson shares her insights on how accounting professionals can diversify their revenue streams. She discusses various strategies, including eBooks, monthly membership for DIY clients, vendor referral links, YouTube, and sponsorships of newsletter and video content. She emphasizes the importance of using video in your business. Johnson shares statistics about the rise of video and explains that you need two skills to make videos: creating and communicating. She also provides different ways to use video, such as internal operations, clients and hot prospects, and external “Know/Like/Trust” marketing.