In this episode of Case Studies, Casey sits down with Doug Robinson; entrepreneur, operator, and founder of LGCY Power, for an unfiltered look at what it really means to bet everything on conviction. From a teenage lawn business to leading one of the fastest-growing solar companies in the country, Doug’s story is a masterclass in grit, humility, and relentless alignment. He opens up about the collapse of Atlas, what it’s like to hold the title but not the control, and how those failures forged his philosophy on leadership and ownership. Doug also unpacks his legal battle with Vivint Solar and Blackstone; the confidence it took to keep showing up when the odds were impossible, and how faith and forgiveness became central to his rebuild. This conversation is about more than entrepreneurship. It’s about integrity when things fall apart, rebuilding trust, and finding purpose through pressure. A raw, real playbook for any founder determined to endure the valley and come back sharper. Chapters 00:00 | Old Friends, Shared History 02:16 | Growing Up in Cache Valley 05:22 | Early Leadership Lessons from Sports 08:11 | The Lawn Business That Taught Ownership 11:48 | How to Manage Up, Down & Sideways 16:18 | Embracing Change: From Missions to Management 20:19 | JUCO Dreams & The Last Days at Ricks College 23:04 | Door-to-Door Beginnings with Atlas 25:44 | Production-Based Recruiting: The Sales Secret 28:30 | Why Sports & Missions Built Great Leaders 30:13 | The Atlas Collapse & Shattered Trust 33:29 | Fallout, Finger-Pointing & Feeling Betrayed 37:20 | Picking Sides: Apex vs. Pinnacle 41:20 | Rebuilding with LGCY After a Broken Partnership 44:44 | When Paths Diverge — and Why That’s Okay 46:48 | Leading LGCY: Pride, Pain, and the Lawsuit 50:11 | Pitching Sunrun With Just Conviction 52:15 | Winning Against Blackstone — And No One Cares 53:43 | Why We Hold Grudges Too Long 58:48 | The Call That Started Reconciliation 01:02:49 | The Golf Game That Changed Everything 01:04:15 | How Leadership (and Faith) Changes You 01:05:27 | Solar in Crisis: $15M Lost, Lessons Gained 01:06:56 | How to Survive When the Market Collapses Hosted on Acast. See acast.com/privacy for more information.
