Redefining Business Impact: A Dialogue with Kristy O'Leary

In this insightful episode of the CanadianSME Small Business Podcast, we featured Kristy O’Leary , the visionary Chief Strategist of Decade Impact. With a unique blend of expertise in fine arts, political theory, and entrepreneurship, Kristy has carved a niche in using business as a force for comprehensive betterment — socially, environmentally, and economically. Her leadership at Decade Impact is pioneering a new paradigm where sustainability, ESG (Environmental, Social, and Governance) criteria, and impact design are at the heart of business strategy. This episode dives into Kristy's entrepreneurial journey, the essence of B Corp Certification, critical facets of business sustainability, the evolving role of ESG criteria, and the power of community in fostering sustainable initiatives. Key Highlight Points: Kristy discusses how her upbringing in an entrepreneurial family influenced her multidisciplinary approach to impact-driven business and the formation of Decade Impact. Insight into the B Corp Certification process, common challenges businesses encounter, and how Decade Impact assists companies in navigating these hurdles towards achieving certification. Exploration of often overlooked elements in sustainability efforts, with success stories of how Decade Impact has guided businesses to realize their sustainability goals. Predictions on the future of ESG criteria in business strategy and actionable steps businesses should take today to not just meet but excel in these standards. The importance of building communities around sustainability efforts and advice for businesses seeking to deepen industry or community engagement in sustainability. A profound thank you to Kristy O’Leary for sharing her journey and the transformative work underway at Decade Impact. This conversation with Kristy not only sheds light on the intricacies of incorporating sustainability into business models but also on the significant potential businesses hold in driving positive change. Our gratitude extends to our partners, including Exclusive Banking partner RBC , Exclusive shipping partner UPS , exclusive accounting software partner Xero , and exclusive E-mail partner Constant Contact , for their continued support of the CanadianSME Small Business Podcast. Don’t forget to subscribe to CanadianSME Small Business Magazine at www.canadiansme.ca for more inspiring content.