From Paper Exams to Half a Million Data Points: How One Training Company Built First Aid's Missing Feedback Loop

Welcome to the CanadianSME Small Business Podcast, hosted by Kripa Anand. A first aid certificate proves someone passed a course, but does it prove they are ready when an emergency actually happens? Today, we explore what training data reveals about knowledge retention and real workplace preparedness.

Joining us is Ashkon Pour Heidary, Co Founder of Coast2Coast First Aid & Aquatics. A University of Toronto neuroscience graduate and experienced first aid instructor, Ashkon leads an organization that has certified over 150,000 people and captured more than half a million individual exam responses.

Key Highlights

1. Certificate vs Capability: Why completing first aid training does not always mean being emergency ready.
2. The Retention Data: What half a million exam responses reveal about workplace knowledge gaps.
3. First Aid Compliance: Understanding evolving requirements and what employers need to consider.
4. AI Powered Learning: How Coasty is helping learners prepare more effectively for first aid training.
5. Workplace Readiness: The practical step employers can take to strengthen emergency preparedness.

Special Thanks to Our Partners:

• UPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWA
• ADP Canada: https://www.adp.ca/en.aspx

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To learn more about how we are supporting the ecosystem, please visit the CanadianSME Small Business Foundation at https://smbfoundation.ca/.

Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.