Finesse Your Funnel: Finding the Balance Between Nurture and Sales

It’s important to nurture your list, but there’s a fine line between being your subscribers’ mama and being what you really are - a marketer. In today’s episode, I explore the balance between creating nurturing and educational content versus promotional content. I ask you to evaluate the moments when you promote your products, and whether you’re training your audience to buy from you. Truth be told, if you’re only selling and promoting during a launch, you’re not going to get the...