Episode 52: The Price Is the Price: Building Trust in a Low-Bid Industry

In remodeling and construction, the cheapest bid often gets the most attention—but it rarely tells the full story.

In this episode, Jeremy sits down with Doug Riggs, Co-Owner and President of Creative Roofing Co. and founder of Riggs Home Builders, to talk about building trust in an industry where homeowners are skeptical, competitors are underbidding, and quality is often hard to explain.

They discuss how great contractors educate clients, protect their margins, stand behind their work, and create value beyond price. This conversation is about more than roofing—it is about what it takes to run a referral-worthy construction business without racing to the bottom.

In The Zone
https://businessinnovatorsradio.com/in-the-zone/

Source: https://businessinnovatorsradio.com/episode-52-the-price-is-the-price-building-trust-in-a-low-bid-industry