Hugh Mason: Founding JFDI Accelerator & Mistakes, Just F***ing Do It and Choosing Your Tribe

Co-founding JFDI.Asia, Southeast Asia's first startup accelerator, gave Hugh Mason the chance to work with and invest in the ideas of hundreds of local entrepreneurs, just as the regional startup scene got going. He's also worked with some of the biggest multinationals in the region to inspire corporate innovation. Now with the freedom to reflect on what makes some ventures succeed and others not, he's partway through a PhD that's helping to reveal the underlying psychology of startup founders, the networks they need to succeed and what his own career as an entrepreneur was all about.

"The conclusion I’ve come to, which academic research also shows, is that a well-run accelerator does make a difference by attracting great talent. The aggregation of great talent and the community you build around an accelerator are more important than any kind of process. There isn’t a magic selection process to pick out winners and ensure success. We created a community because we wanted to bring people together. If you think of trying to get chemical reactions to happen, you put some molecules in a box and shake it and try and bang them into each other." - Hugh Mason

“The theory that I'm trying to explore through my Ph.D. is that when we are stuck on the level of operational or immediate activities in front of us, we can't see the big picture. The key is reframing what you’re trying to understand and control, knowing where that’s in conflict, and reframing things to remove the conflict. Pivoting is about reframing. If there’s no way to do that, it means that’s a good time to close down and move on.” - Hugh Mason

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