Gita Rusmida Sjahrir: Underrepresented Founders & VCs, Unstructured Environments & Owning Your Story - E173

Gita Sjahrir is the Co-Founder and CEO of RFitness, Indonesia’s largest online and offline boutique fitness brand. She started her journey into wellness when she was diagnosed with Still’s disease, an autoimmune condition that affected her joints and lungs. She began a fitness community in 2015 after wanting an inclusive, equitable and non-judgmental space for those who exercise for the joy of movement, and not to achieve a societal standard of beauty. In 2017 it became the first boutique fitness company in Southeast Asia to ever raise venture capital funding.

Gita has been in the startup space for 11 years, and has previously held positions in finance and business development. She is a graduate of the Wharton School (MBA) and the University of Chicago (BA).

Show notes at: https://www.jeremyau.com/blog/gita-sjahrir