Emily Carpenter's Gothictown: Southern Hospitality Turns Out to Be Anything But Hospitable

This week, I got to chat with Emily Carpenter about her new horror-thriller Gothictown. We dive into how a newspaper article she saw during the pandemic inspired the story, and how she crafted such a creepy vibe for Julianna, Georgia.

Gothictown Synopsis

Welcome to gentle Juliana, where you can have it all…if you pay the price.

The email that lands in Billie Hope’s inbox seems like a gift from the universe. For $100, she can purchase a spacious Victorian home in Juliana, Georgia, a small town eager to boost its economy in the wake of the pandemic. She can leave behind her cramped New York City rental and the painful memories of shuttering her once thriving restaurant and start over with her husband and her daughter. Plus, she’ll get a business grant to open a new restaurant in a charming riverside community laden with opportunity. It seems like a dream come true…or a devil’s bargain.

A few phone calls and one hurried visit later, and Billie, Peter, and six-year-old Meredith are officially part of the Juliana Initiative. The town is everything promised—two hours northwest of Atlanta but a world away from city living, a “gentle jewel” with weather as warm as its people. Between settling into their lavish home and starting her new restaurant, Billie is busy enough to dismiss any troubling signs…

But Billie’s sleep is marred by haunting dreams, and her marriage with Peter is growing increasingly strained. Meanwhile the town elders, all descended from Juliana’s founding families, exert a level of influence that feels less benevolent and more stifling day by day.

There’s something about “Gentle Juliana”—something off-kilter and menacing beneath that famous Southern hospitality. And no matter how much Billie longed for her family to come here, she’s starting to wonder how, and if, they’ll ever leave.

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