73. Baking it Down - Death Ground

Send us Fan Mail 🌄 Death-Ground Strategy in Business Yeah, so that title is violent - but the concept behind Robert Greene's 33 Strategies of War is actually pretty solid, and it's the focus of our Baking it Down Podcast this week. You see - when there's a mountain behind an army blocking their only way of retreat, and their only option is to "do or die," they'll fight 3x harder to win. Why? Because failure isn't an option. And when you can't afford to lose, you'll do just about any...