App Store Optimization A/B Testing with Geeklab

Jesse Lempiäinen is the Co-Founder at Geeklab.  

Geeklab allows you to A/B test different store pages to improve your app store conversion and lower your CPIs.  

Topics covered:

• (06:12) In order of priority, what should you first A/B test (icon, screenshots, etc)?
• (08:35)  Do app preview videos increase conversions?
• (12:20)  Do black hat ASO techniques work?
• (20:35)  Moonshades App Audit 
• (28:55)  Portrait vs landscape screenshots which ones convert better?
• (31:37)  What causes billing error issues
• (34:10)  Here's a process for validating an app idea before you build it
• (40:30)  Word Games App Audit 
• (45:30)  Dosl App Audit 
• (58:30)  Kidcentric Appp Audit 

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