REI's Adventure Comeback: New Travel Benefits

REI, the outdoor retailer, is reviving its organized trips for members, partnering with Intrepid Travel. This new benefit, launching in January, offers domestic and international adventures, marking a return to REIs roots. Despite previous financial challenges and layoffs, REI heard strong member feedback and is now offering two collections: REI Exclusive and REI Recommended. The Exclusive collection features twenty-eight itineraries with a fifteen percent discount for members, while the Recommended collection offers fifty-eight options in thirty-two countries with a twenty percent gear voucher. This move aims to reconnect with members desire for adventure amidst industry challenges. DNN | The Daily News Now! The world’s first global local news network. Every city. Every story. AI powered. Hosted on Acast. See acast.com/privacy for more information.