Leverage LinkedIn and Other Social Media to Amplify Your Thought Leadership

John Saran, Partner, Holland & Knight LLP, and Michael Yalon, National Director, Physician & Provider Recruiting, U.S. Navy, share their social media journeys and how they have used LinkedIn and other platforms to create their own unique online presence, grow their professional profile, and gain followers. They discuss how they got started and grew into their “voice,” the types of content they post and how they make content decisions, strategies for boosting engagement, and the unique...