How To Scale A Business With Stephen Cozzolongo

Our agency rainmaker of the week is Stephen Cozzolongo. Stephen is a performance-obsessed digital marketing nerd, strategic advisor, and Fractional CMO who built his entire marketing philosophy through competition in sports. As a collegiate swimmer, he was trained to achieve gains measured in hundredths of a second. This hyper-focus on minute, measurable details underpins his belief that 'how you do one thing is how you do everything.' He applies that same analytical discipline to scaling businesses and maximizing marketing efficiency.Stephen's career is defined by driving outsized results. After spending five years running large-scale paid media for Dick's Sporting Goods (one of the world's largest digital ad spenders), he joined his partner, Roger, to successfully scale Digital Position. Along the way, he's helped over 350 brands, from ambitious startups to Fortune 100 companies.When he's not focused on marketing, he lives in Charlotte with his beautiful wife, Emma, their son Parker, and two energetic border collies, Kemba and Cassie.https://indiebooksintl.com

Season 4, Episode 19