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This is the brutally honest startup story every founder needs to hear. Benedetta shares how she built a fintech app to half a million users and raised $10M—yet still failed.
You’ll learn why chasing big partnerships can backfire spectacularly, how a seemingly successful startup can quietly fall apart, and how to set yourself up to avoid common but deadly fundraising mistakes.
This isn’t just another success story; it’s a real guide on how not to fail.
Why You Should Listen
Keywords
startup failure, fundraising mistakes, fintech startup, founder lessons, corporate VC, startup partnerships, product validation, founder equity split, early-stage fundraising, startup growth challenges
00:00:00 Early Days at Uber and Moving into Fintech
00:07:00 Launching a Consumer Fintech App in Europe
00:13:37 Validating Without Tech Building an MVP by Hand
00:19:22 Why US Startup Models Don’t Work in Europe
00:23:07 Raising Money Quickly—and the Hidden Costs
00:28:56 Running Out of Cash When COVID Hit
00:32:15 Tough Decisions Layoffs, Sales, and Shutdown
00:37:53 How Big Partnerships Can Sink Your Startup
00:43:41 Staying Optimistic Even When Everything Falls Apart
00:46:38 Crucial Fundraising Advice for Early-Stage Founders