Companies are betting big on AI – and burning through cash to do it. They’re pouring hundreds of billions of dollars into building data centres and developing new models – such as ChatGPT. And so far, these projects are yet to see a financial return. There is one clear winner: Nvidia – the company that makes the chips that power this tech. But how long can its customers keep spending before they have to either turn a profit or scale back? Today, Reuters journalist Stephen Nellis on how long this AI boom can last – and what a crash might look like. If you enjoy 7am , the best way you can support us is by making a contribution at 7ampodcast.com.au/support . Socials: Stay in touch with us on Instagram Guest: Reuters journalist Stephen Nellis Photo: AP Photo/Eric Risberg See omnystudio.com/listener for privacy information.