176. More Than Money: Breaking down how to succeed in branding, finding your niche, and navigating the world of PR with business coach Julie Solomon

This week, Jason is joined by entrepreneur, business coach, public speaker, bestselling author, podcast host and working mom of two, Julie Solomon!For more than 15 years, Julie has been empowering lives, including her own, and has launched several successful online programs and masterminds including, Pitch It Perfect, The Influencer Academy and Shine Mastermind. She was recently named one of the top 100 leaders in influencer marketing. Julie breaks down the importance of PR and branding, the steps to building your brand, when to bring in a publicist, how media and PR work in regards to ROI, how niching down is key, what the diamond method is, why she finds selling a $3,000 course is easier than selling a $30 book, how a huge following is not critical to monetizing, secret to negotiation, and finding your anchor price.It’s an episode you can’t afford to miss! To get access to Julie’s FREE class: juliesolomon.net/tradingHost: Jason TartickCo-Host: David ArduinAudio: John GurneyGuest: Julie SolomonStay connected with the Trading Secrets Podcast! Instagram: @tradingsecretspodcast Youtube: Trading SecretsFacebook: Join the GroupAll Access: Free 30-Day Trial Trading Secrets Steals & Deals!Cort Furniture:Get furniture on your terms with CORT. Rent or Buy furniture that flexes to fit any situation, style and budget and to get 50% off your first month’s furniture rental head over to cort.com/podcastFarmer’s Dog:Brighten up your dog’s bowl with fresh, healthy food. Get 50% off your first box, delivered to your door here Learn more about your ad choices. Visit podcastchoices.com/adchoices