Dr. Maarten De Gussem: Poultry Cleaning ROI | Ep. 175

In this episode of The Poultry Podcast Show, Dr. Maarten De Gussem, global poultry consultant at Vetworks and academic adviser at Ghent University, explains the real economic value of cleaning and disinfection programs in low-challenge broiler environments. He shares field-trial data, performance outcomes, and why education is essential for consistent results. Get clear insights on ROI, flock performance, and protocol design. Listen now on all major platforms! “Performance improvements in low challenge systems demonstrate that sanitation can function as an investment rather than a simple insurance cost.” Meet the guest: Dr. Maarten De Gussem https://www.linkedin.com/in/maartendegussem/ is a global poultry consultant and founder of Vetworks, where he leads initiatives in poultry health, biosecurity, and performance optimization. With expertise in coccidiosis, bacterial enteritis, respiratory diseases, and production efficiency, he also serves as an academic adviser at Ghent University and contributes to committees focused on poultry intestinal health and Mycoplasma. Liked this one? Don’t stop now — Here’s what we think you’ll love! https://www.wisenetix.com/blog?tag=the+poultry+podcast+show What you will learn: (00:00) Highlight (00:35) Introduction (01:54) ROI of disinfection (04:27) Low challenge metrics (05:45) Trial design (07:39) Education role (14:37) Performance results (20:20) Final Questions The Poultry Podcast Show is trusted and supported by innovative companies like: CID LINES (https://www.ecolab.com/offerings/avi-prime?industry=Animal+and+Plant+Production&market=Poultry+Farms+and+Hatcheries&application=Farm+Health+and+Hygiene+Management&solution=Hatchery+Solutions) * Evonik (https://animal-nutrition.evonik.com/) * Adisseo (https://www.adisseo.com/) * Jefo (https://www.jefo.ca/en/) * Barentz (https://www.barentz-na.com/animalnutrition) * BinSentry (https://www.binsentry.com/) - DietForge (https://dietforge.ai/) - Natural Biologics (https://naturalbiologics.com/) - J&D + AAF (https://jdaaf.com/) - PSA (https://poultryscience.org/) - AB Vista (https://www.abvista.com/) - Zoetis (https://zoetis.com/) - dsm-firmenich (https://dsm-firmenich.com/hy-d) 𝗟𝗶𝘀𝘁𝗲𝗻 𝗼𝗻 𝗔𝗽𝗽𝗹𝗲 𝗣𝗼𝗱𝗰𝗮𝘀𝘁𝘀, 𝗦𝗽𝗼𝘁𝗶𝗳𝘆 𝗼𝗿 𝗮𝗻𝘆 𝗺𝗮𝗷𝗼𝗿 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺. Instagram: https://www.instagram.com/poultrypodcast/ LinkedIn: https://www.linkedin.com/showcase/86311919/ #podcast #farm #livestock #poultryfarming #poultry #chicken #agriculture #farming