Dave and Shannon kick off episode 691 on National Handbag Day, segueing from Shannon’s experiment that grew into selling 7,000 handbags and nearly $4M in revenue. He explains how handbags taught him the power of emotional selling and confidence-driven purchases. The conversation pivots to ChatGPT “tasks” (automations) that perform timely research and send results—born from Dave’s football-pick workflow—and expands to examples like weekly industry briefings, sponsor invoicing reminders, and Apple Shortcuts/Zapier/IFTTT integrations to reduce friction and beat procrastination by starting work for you. They broaden the lens to AI’s impact on creative industries: gatekeepers vs. discovery, parallels to self-publishing in books and indie music, and the rise of AI actors. Their stance: embrace the new tools, accept pros and cons, and focus on execution and curation. A Masterclass sponsor read reinforces continuous learning. They close by inviting listener feedback and reviews (with a MacBook giveaway) and sign off for the weekend. 00:00:00 Business Brain – The Entrepreneurs’ Podcast #691 for Casual FridAI, October 10 , 2025 00:01:00 October 10th: National Handbag Day 00:01:52 ChatGPT Tasks to stay on top of your projects IFTTT Zapier Apple Shortcuts Morning Briefings – then create the LinkedIn post to present me as a thoughtleader in the industry Reminders for focus And more… 00:09:04 SPONSOR: MasterClass . Right now, our listeners get an additional 15% off any annual membership at MasterClass.com/BUSINESSBRAIN 00:10:54 More automations 00:13:32 AI and the dying, legacy movie industry Sora Video Creator Self-publishing with Vellum 00:15:32 The changes in the music industry…What’s next? Solving the music discovery engine 00:21:04 Business Brain 691 Outtro Review Business Brain Subscribe to the show
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