If Kristina never sent follow ups after going to an event The Social Snippet wouldn’t be where it is today. If you go to a lot of events, you know they aren’t all created equal for your business, some hit and some leave you wondering if going was worth your time or your money. But regardless, one thing remains true through all events, the fortune is in the follow up. Showing up to an event is like planting seeds. Sometimes they take a while to bloom. Sometimes they all bloom at once. Sometime...
