A king who forged an empire. The birth of an upstart prince. A battle for control. It’s not the new Game of Thrones, it’s a historical dive into the rise of audio, from the early days of radio to the explosion of podcasts and beyond.
The world’s only podcast solely dedicated to audio ads is back with a one-of-a-kind episode that will change your understanding of the medium forever. Presenting the Ad Infinitum Season 3 finale, Episode 16: "The Royal and The Regent: The Audio Monarchy.”
Hosted by Stew Redwine (Executive Creative Director, Oxford Road) and guided by the “esteemed bard” and guest producer Jeanna Isham (Owner, Dreamr Productions), this episode takes you on a journey back in time to explore the "Audio Monarchy."
Throw out your dry history books and put on your headphones. This unusual episode explores why audio became dominant and how the kingdom can thrive moving forward. The narrative spans from early TV jingles to YouTube CTAs, anchoring itself in the Six Sonic Laws of Audio Advertising established by His Royal Highness, King Radio:AttentionTrustMemoryProximityMonetizationThe Covenant: The promise not to abuse the listener's time and to respect their loyalty.To discuss "The Covenant," "Who Owns Audio?", and "The Grateful Pod," the show has assembled true audio royalty. The Council includes:
• Chancellor of the Airwaves: Kraig T. Kitchin (Senior Strategic Advisor for Oxford Road)
• Royal Historian: Cynthia Meyers (Professor Emerita, College of Mount Saint Vincent)
• Royal Scribes: Tom Webster (Partner, Sounds Profitable) and Paul Riismandel (President, Signal Hill Insights)
• Royal Troubadours: Arielle Nissenblatt (Founder, Earbuds Podcast Collective), Dallas Taylor (host of Twenty Thousand Hertz podcast), and Shaun Michael Colón (Director, The Age of Audio)
Hear ye, hear ye: This is a must-listen for anyone interested in the business of sound. Join the Royal Council of Audio and step into the context of the monarchy.
“ Prince Podcasting was born on the principles of abundance, not scarcity, and focused on purposeful communication, not time sold to brands.”
– Jeanna Isham (Owner, Dreamr Productions)
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