This episode is a ripper for anyone riding the entrepreneurial rollercoaster. Tristan gets real with Steven Gringlas, founder of Picos Media, about what it takes to build, break, and rebuild a thriving marketing agency in today’s e-commerce game. Steven kicks things off, recounting his humble beginnings: launching the agency from his dad’s spare office, turning café trips with his charismatic dog Maddie into client wins, and rolling up his sleeves in social media marketing. But business isn’t all belly rubs and lattes—the story takes us through Steven’s learning curves: scaling up to a team of ten, confronting the harsh reality of swelling wage bills, and making tough calls to reshape his team around what actually drives results. You’ll hear how shifting from a “do it all” creative agency to a focused, performance-driven model transformed Picos Media’s growth, profitability, and client impact. Steven shares game-changing insights about hiring for expertise, letting go of daily hands-on tasks, and finding the right people for the right seats. We dig into the nitty-gritty of using tools like Slack and Monday.com to streamline operations, and how embracing processes, structures, and mentorship—think EOS, EO Accelerator, and the Agency Mentor Community—helped Steven break plateaus and regain his confidence. Whether you're just starting out or scaling for the next big leap, Steven’s honesty about seeking advice, staying resilient, and sharpening your strategy offers plenty of inspiration and lessons you can apply straight away. Want to get in touch with Steven or learn more? Head to picos.com.au or search @picos.media on social. This one’s a must-listen for every Aussie founder ready to tackle their next challenge with a bit more grit and a solid plan. Connect with Steven Gringlas: Website: https://www.picos.com.au/ Linked In: https://www.linkedin.com/in/steven-gringlas/?originalSubdomain=au IG: https://www.instagram.com/picos.media/?hl=en Connect with us. 👇 Evolve To Grow: https://m.mtrbio.com/evolve-to-grow
