The Galaxy of Marketing

Marketing knowledge express test: what do marketers do? A) Waste your money B) Marketing research C) Optimisation of operations If C surprised you, then we have a lot to discuss. In the Galaxy of Marketing a marketing major and your personal guide, Olga K will take you through all the steps you need to take to understand and implement marketing in a real business. Navigating between tight budgets and huge ambitions, you will discover how marketing saves business and generates real revenues. Theory and strategical frameworks all graciously served with funny examples and life-like presentation. Helmets on, marketing Explorers!