Landscape expert Steve Griggs reveals the curb-appeal upgrades that help real estate investors sell faster, boost value, and win emotional buyers. In this episode of RealDealChat , Jack Hoss sits down with Steve Griggs , award-winning landscape designer and founder of Steve Griggs Design , to uncover the most overlooked value-add in real estate: landscaping . Steve explains why curb appeal is the first showing , how the wrong trees and bushes can kill deals, and how investors can dramatically increase perceived value with surprisingly low-cost upgrades. From greening up the lawn to using proper lighting, to designing outdoor “living rooms” that double square footage, Steve shares 40+ years of experience working with luxury homeowners and investors alike. He also breaks down contractor selection, pricing pitfalls, the right way to stage outdoor spaces, and how VAs, renderings, and modern tools help him deliver consistent results at scale. This is a must-watch for flippers, landlords, BRRRR investors, and anyone who wants to stand out in a crowded market. What You’ll Learn Why landscaping is the most undervalued part of flipping The curb appeal mistakes that kill deals Low-cost upgrades that create massive emotional impact How to green up a yard in 7 days The right vs wrong plants, trees & placements Why lighting matters more than investors realize How to design outdoor spaces that “double” the living area Choosing the right contractors & pricing properly How staging and renderings help sell emotion Why details matter more than buyers know 📍 Learn more at SteveGriggsDesign.com 📸 Follow Steve on Instagram 💡 Want to scale with AI & operations systems? → RealDealCrew.com TIMESTAMPS: 00:00 – Why landscaping sells emotion 01:00 – New York bluntness & client expectations 02:00 – Curb appeal: the real first impression 03:30 – Low-cost upgrades with high ROI 04:50 – Grass, flowers & quick yard transformations 06:00 – Steve’s 40-year path into landscaping 07:00 – Using books, visuals & education to win clients 08:00 – Outdoor spaces that double usable square footage 09:30 – Trees, placement & foundation mistakes 11:00 – Landscaping as a flipper’s competitive edge 12:30 – Scaling challenges & knowing your worth 14:00 – Pricing properly & avoiding cheap contractors 15:30 – Selecting subcontractors that protect your brand 17:00 – The emotion behind perceived value 18:00 – Lighting strategies that make homes “glow” 20:00 – Outdoor staging & 3D renderings 22:00 – Tools, tech & communication to stay efficient 24:00 – Don’t overlook details: they sell houses 25:30 – Rapid Fire: lies, advice, books & tools #RealEstateInvesting #HouseFlipping #LandscapingDesign #CurbAppeal #SteveGriggs #RealDealChat #ValueAdd #OutdoorLiving #InvestorTips #HomeStaging #RealEstateMarketing RealDealCrew.com We empower real estate investors by optimizing your business processes through customized automation and system integration. From lead management to deal closure, we help you build a scalable and efficient operation. Learn more at RealDealCrew.com LIKE • SHARE • JOIN • REVIEW
