Vivian is diving deep into the world of private equity. She breaks down what private equity actually is (spoiler: it's way more than just rich people buying companies), how these firms make billions through the "buy-improve-sell" model, and why that protein bar you love suddenly tastes terrible. Vivian dives into the controversial world of PE "optimizations," from cost-cutting and layoffs to price gouging and healthcare takeovers, explaining why your local gym got more expensive and your favorite menu items disappeared. Plus, she answers your burning questions about investing in PE as a regular person, what to do if your employer gets bought out, and whether private equity is actually the villain everyone makes it out to be. Follow the podcast on Instagram and TikTok! Got a financial question you want answered in a future episode? Email us at
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