Live Counterflow

Most financial advice was designed for employees with W-2s and a 30-year runway. If you're a business owner or entrepreneur, you've probably already figured out that it wasn't built for you.Live Counterflow is for the ones the standard playbook missed.Hosted by Amanda Neely, CFP® — Bank on Yourself Professional and Profit First Professional — each episode covers the financial principles that actually work for business owners: liquidity before growth, building wealth without requiring perfect timing or heroic discipline, and designing your finances around your real life instead of an idealized version of it.New episodes every Saturday, tied to the Live Counterflow Substack at livecounterflow.substack.com. livecounterflow.substack.com