🎙️ Getting to Hell Yes! Live with Angelica Bermudez | From Sweeping Floors to Innovating Multifamily Maintenance What does it take to transform humble beginnings into a game-changing PropTech solution for multifamily maintenance? In this inspiring episode of Getting to Hell Yes!, host Guillermo chats with Angelica Bermudez co-founder of Esencia about her remarkable journey, starting as a young immigrant cleaning apartments in Tampa, to leading a company that connects property managers with reliable, quality-assured vendors through technology. 🚀 Key Topics Covered: * Angelica’s story: immigrant grit, purpose-driven growth, and innovation * How Esencia evolved from a cleaning service to a vendor-management platform for multifamily * The hidden costs of poor vendor compliance and slow unit turns * Why access to lower-cost, skilled local labor can improve quality and NOI * Solving the property manager’s pain: speed, quality and peace of mind * How Esencia's model differs from Angi or TaskRabbit offering quality, speed and supervision * Addressing labor shortages, burnout and turnover in property maintenance * Technology adoption: overcoming resistance at the site level * Lessons on leadership, pride in work and empowering vendors 🌟 Who Should Watch: * Multifamily & build-to-rent property managers * Maintenance leaders dealing with labor shortages & rising work-order times * Owner-operators seeking trusted vendors and better NOI * PropTech professionals exploring vendor-management innovation * Anyone inspired by stories of immigrant entrepreneurship & purpose-driven leadership 💬 Drop your thoughts in the comments: How can the multifamily industry better empower vendors and property managers to deliver quality, speed and resident satisfaction? 🔔 Subscribe for more Getting to Hell Yes! episodes featuring transformative leaders in PropTech, multifamily and property operations. #Esencia #AngelicaBermudez #PropTech #MultifamilyMaintenance #VendorManagement #ResidentExperience #LaborShortage #PropertyManagementInnovation #GettingToHellYes #IrisCX #GTHY