🎙️ “You can call someone 100 times… but if they don’t want it, they don’t want it.” On our latest podcast episode, Al-Karim Khimji, Co-Founder of Propra, shares what really moves the needle in B2B sales—and it’s not clever pitches or slick demos. It’s listening. Relentlessly. 💡 Learn how Propra: Turned “no thanks” into warm referrals Built tech for a market that didn’t know it needed it Went from AI tools to accounting based on feedback alone And the best part? Al-Karim’s take on what it means to “Get to Hell Yes” without ever pushing. 🧠 “Sales is just service with structure.” 🎧 If you’re tired of forcing deals and want to build trust instead, this episode is your playbook. 👉 Check out the recap + blog here: [link] #Propra #GettingToHellYes #PodcastRecap #B2BSales #CustomerVoice #Proptech #AlKarimKhimji