The Unwritten Rules of Great FAM Tours

DeGather and Go with Brian Jewell•The Group Travel Leader Inc

It’s vacation season, so this week’s episode is a little different.

I’m taking some time away with my family, but I didn’t want to leave you without an episode of Gather and Go. So instead of our usual format, I’m bringing you a featured conversation with returning guest Stacy Barry of Sharin’ the South.

Stacy has participated in hundreds of familiarization tours throughout her career, both as a tour operator and as a destination partner. She joins the podcast to share practical advice for getting the most out of FAM tours — whether you’re hosting one or attending one. Along the way, she explains the biggest mistakes people make, how to build stronger industry relationships and why being intentional about every FAM tour matters.

Insights from Stacy

Stacy has attended enough FAM tours to know the difference between ones that create lasting business relationships and ones that waste everyone’s time. Throughout the conversation, she shares practical lessons for both destination hosts and travel professionals looking to make every FAM tour more productive.

Plus, she shares:

Common mistakes hosts and attendees make on FAM tours.
Why relationship-building matters more than collecting brochures.
How to decide whether a FAM tour is worth your time.

Resources Mentioned in This Episode

Follow Stacy Barry on LinkedIn.

Learn more about Sharin’ the South Tours.

Watch the Full Interview

See the full interview with Stacey on our YouTube channel.

About the Podcast

Gather and Go with Brian Jewell is a tourism industry podcast that helps group travel leaders plan, promote and lead better trips. There are also tips and insights for destination marketers and others who support the tourism trade. Each episode reaches thousands of professional tour operators, travel agents and the volunteer group leaders they serve. The audience also includes destination museum leaders, church travel leaders and other tourism enthusiasts around the world. Each show includes an interview with a smart travel pro or an insightful person from outside tourism who’s expertise can help make travel businesses better. You’ll also hear travel news, road tips and more. New episodes are released about twice monthly.

You can find Gather and Go wherever your listen to podcasts or subscribe by email.

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