Today, as a celebration of finishing 10 podcasts, we're going to do a recap podcast where we go back and cover incredible tips we've learned from our guests.
Hiring Your First Sales Person for Video Production [https://www.buzzsprout.com/1834688/episodes/9044928]
* Don't call them a salesperson
* A sales person must be an integral part of your team
* They love video
* A "pro" salesperson will rarely work as a video sales person
The Seasons of Sales [https://www.buzzsprout.com/1834688/episodes/9111666]
* Know your client's calendar
* Hit them with ideas when they need them
* Clients and agencies LOVE ideas
* Know their fiscal calendar
Managing Client Relationships for the Win [https://www.buzzsprout.com/1834688/episodes/9155674] - With Elements Studio of North Carolina
* Put everything in the SOW
* Make sure to DO an SOW
* Good fences make good neighbors
* This really helps with the client is doing some of the stuff for the project
* Don't hesitate to OVER-communicate
* AND…Make the first 30 minutes on set completely awesome for the client
Making Sales Easy by Going After Low-Hanging Fruit [https://www.buzzsprout.com/1834688/episodes/9189855] with Jen O'Brien
* Get a referral from every job
* Land and expand
* Pitch different departments
* Take advantage of making explainers, talking heads, etc. for other clients within the org
Creating Systems to Grow Your Video Production Company [https://www.buzzsprout.com/1834688/episodes/9230383]
* Basic Gear Management System as your starter system
* We all have this problem of not having all our gear on set sometimes
* Start small on systems and grow out from there
* Don't recreate the wheel on every project
Creating a TRULY Creative-First Video Production Company [https://www.buzzsprout.com/1834688/episodes/9269618] - With Tony Fulgham
* Take your creative seriously
* Practice your creativity with - "experiments"
* Pitch your creative properly (make sure they understand the process)
* Get paid for your creative - even if it's only a little in the beginning
Doing Well by Doing Good with Soulcraft [https://www.buzzsprout.com/1834688/episodes/9317278] - With Aaron Straight
* Following the thread of your career, what gives you satisfaction and pleasure in life
* Your career doesn't have to be all planned out - you can go from one thing to the next and follow your bliss
* You can open many doors in pursuing what you love
* You can really start to define your niche in this way, too
The View From the Top with Shane Dillon [https://www.buzzsprout.com/1834688/episodes/9357114]
* The best companies COMMUNICATE
* People who really listen succeed
* Companies that really listen reduce scope creep
* Prod. Co.'s that really listen have the best relationships with their clients
Scaling Video Production with Multiple Offices and SEO [https://www.buzzsprout.com/1834688/episodes/9396633] - With Blake Barnett
* Be willing to think outside the box to grow
* You've got to think outside the box in our business to be able to get attention and be successful
* One way is through good Search Engine Operation (SEO)
* Another way is launching side ventures (likes Shoots.Video) to boost your brand
