In today’s episode, we're speaking with James Sweeting, Co-founder of Lincoln & York – a highly respected private label coffee roaster based in the North of England. James founded Lincoln & York with business partner Simon Herring in 1994 and over the past 30 years, the company has grown into one of the UK’s largest independent coffee roasters. With decades of experience under his belt, James brings a sharp business mind and a deep understanding of what it takes to scale and sustain a successful company over time. In this conversation, James shares why investing ahead of the curve and continually re-investing back into the business has been key to Lincoln & York’s success. He also unpacks the complexities and challenges across the coffee supply chain and the impact of price volatility on the market. Credits music: "Prisoner" by KAIMA in association with The Coffee Music Project and SEB Collective . Tune into the 5THWAVE Playlist on Spotify for more music from the show Sign up for our newsletter to receive the latest coffee news at worldcoffeeportal.com Subscribe to 5THWAVE on Instagram @5thWaveCoffee and tell us what topics you'd like to hear
