Podcasts/Emily Aborn/Small Business Casual
Deciding Who You Are
Small Business CasualbyEmily Aborn

Deciding Who You Are

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Text Emily! Every year teaches us something. (well, probably a lot of somethings). This year's lessons changed my life and business from the inside out. It was a year of sneaky, quiet, LOUD lessons and hard truths that made me question everything and get clear and grounded on what matters most. In this special end-of-year episode, I'm sharing my 3 top lessons of the past year and how each changed my approach to business and life. How you do one thing is how you do everything. Deciding who you are and who you're becoming Clear branding inspires confidence in who you are and who you're becoming No one person can be everything (including you) And more! Resources & Links Mentioned Karen Kenney's Episode #338: You Must Be What You Are New England Podcaster's Group Ande's Don't Be Caged By Your Age Podcast Jess Mercier's Branding Website & Instagram Small Business Casual Episode on Rebranding vs. Refreshing (with Lindsay Dreyer) Danielle LaPorte's Quote on Branding: “Your brand is a gateway to your true work. You know you are here to do something – to create something or help others in some way. " Don't Be a Stranger... Let's Connect! I'm Emily Aborn, a Small Business Copywriter and host of Small Business Casual. I help small businesses grow with marketing that makes a distinct imprint. I believe that sharing your work goes beyond strategies, frameworks, content for content’s sake, more social media posts, more, more, more. Successful marketing starts with a big picture approach and begins with genuine connection as you step into becoming (and sharing) the real YOU. Email: [email protected] Website Facebook Instagram LinkedIn Substack
🏢 Emily Aborn142 Episodes0 Subscribers0 Total Listens

Episode Playlist

25 Episodes
Deciding Who You Are
Dec 16, 2025

Deciding Who You Are

2025 Podcasting Debrief: Insights & Wisdom to Guide Your New Year
Dec 9, 2025

2025 Podcasting Debrief: Insights & Wisdom to Guide Your New Year

From Depleted to Restored: Which Type of Rest Do You Need Most?
Dec 2, 2025

From Depleted to Restored: Which Type of Rest Do You Need Most?

Beyond the Double Tap: 4 Ways to Actually Support Small Businesses & Creators
Nov 25, 2025

Beyond the Double Tap: 4 Ways to Actually Support Small Businesses & Creators

Say "NO" to Awkward Networking with special guest, Ande Lyons
Nov 18, 2025

Say "NO" to Awkward Networking with special guest, Ande Lyons

Does My Business Really Need A...
Nov 11, 2025

Does My Business Really Need A...

The Cost of Yes: Saying "no" with kindness and ease
Nov 4, 2025

The Cost of Yes: Saying "no" with kindness and ease

The Website Mistake Even Experts Make with special guest host, Jenny Belanger
Oct 30, 2025

The Website Mistake Even Experts Make with special guest host, Jenny Belanger

Making Good Decisions, Better! What makes a bad decision bad?
Oct 28, 2025

Making Good Decisions, Better! What makes a bad decision bad?

Damned if you do, damned it you don't!
Oct 21, 2025

Damned if you do, damned it you don't!

The Dark Side(s) of AI: Where to draw the line in YOUR business
Oct 14, 2025

The Dark Side(s) of AI: Where to draw the line in YOUR business

Removing the Ghosts that Haunt Your Business (sage not required)
Oct 7, 2025

Removing the Ghosts that Haunt Your Business (sage not required)

Does Your Business Need a Rebrand? With special guest, Lindsay Dreyer
Sep 30, 2025

Does Your Business Need a Rebrand? With special guest, Lindsay Dreyer

Small Talk that Keeps us From Playing BIG
Sep 23, 2025

Small Talk that Keeps us From Playing BIG

Making Small Talk BIGGER
Sep 16, 2025

Making Small Talk BIGGER

When Business Threatens to Take Over Your Life
Sep 9, 2025

When Business Threatens to Take Over Your Life

Why I kissed “content” goodbye: 3 lessons from a podcast rebrand
Sep 2, 2025

Why I kissed “content” goodbye: 3 lessons from a podcast rebrand

Become Their FAVORITE Podcast Guest (LIVE Workshop Re-Air)
Aug 29, 2025

Become Their FAVORITE Podcast Guest (LIVE Workshop Re-Air)

6 Flavors of Failed Collaborations: a heaping scoop of wisdom
Aug 26, 2025

6 Flavors of Failed Collaborations: a heaping scoop of wisdom

Collaborations gone RIGHT: 6 Key factors for the BEST collaborations
Aug 19, 2025

Collaborations gone RIGHT: 6 Key factors for the BEST collaborations

Beyond the Empty Seats: focusing on who’s already engaged to GROW, featuring Dave Campbell
Aug 15, 2025

Beyond the Empty Seats: focusing on who’s already engaged to GROW, featuring Dave Campbell

Your Guest Prep Talk (Tips for Podcasters & Speakers)
Aug 12, 2025

Your Guest Prep Talk (Tips for Podcasters & Speakers)

The REAL Numbers of Podcasting: Time, Money, Energy, Possibility
Aug 5, 2025

The REAL Numbers of Podcasting: Time, Money, Energy, Possibility

9 Ways to Overcome Overthinking
Jul 29, 2025

9 Ways to Overcome Overthinking

The 5 Spheres of Influence & How to Nurture Each One
Jul 22, 2025

The 5 Spheres of Influence & How to Nurture Each One

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