Gym World Worldwide

🌎 In this week’s episode, John sits down with Nick Palladino-King of Tribe Fitness in San Francisco to unpack how his gyms maintain 95% monthly retention in one of the most competitive markets in the country. We break down the systems behind it: clear retention ownership, weekly attendance reviews, staff incentives, and the small daily actions that spot drop-offs before members cancel. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 📱 Socials: Tribe Fitness - ( https://www.instagram.com/tribefitsf/ ) Tribe Fitness (Website) - https://tribefitsf.com/ 🎙️ Listen On: YouTube: https://youtu.be/31rfMYE1WsA 🔥 Show Notes: (0:00) Nick Palladino-King's Untraditional Path to Owning a Gym (3:53) Tribe Fitness' Training Programs and Pricing (7:26) Member Retention Strategies and KPIs (12:48) Run a successful gym with Kilo (visit https://usekilo.com/ ) (18:16) Lead Nurture and Marketing Efforts (29:51) Building a Community-Focused Gym (36:04) Future Plans and Expansion (37:42) Final Thoughts and Resources

🌎 Mateo sits down with Mike Doehla for his third appearance on the podcast to talk about the boring work that actually drives gym growth. They dig into follow-up, empathy, and simple systems—and why consistency with the basics is often the difference between gyms that struggle and gyms that last. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 📱 Socials: Mike Doehla - ( https://www.instagram.com/mikedoehla ) Website - https://mikedoehla.com 🎙️ Listen On: YouTube: https://www.youtube.com/@GymWorldWorldwide 🔥 Show Notes: (0:00) Mike Doehla’s Journey from Side Gig to Global Coaching Phenomenon (4:38) Building a Business While Maintaining a Job (6:14) The Importance of Empathy and Understanding Clients (10:55) Run a successful gym with Kilo (visit https://usekilo.com/ ) (26:50) Scaling a Business and Letting Go (30:38) The Role of Repetition and Enjoying the Fundamentals (32:41) The Decision to Sell and Retire (36:01) Advice for Gym Owners Feeling Stuck (37:48) Future Plans and Final Thoughts

🌎 This week, John sits down with Ben Lucas of Flow Athletic , who built one of Australia’s top boutique gyms, scaled it to seven figures, and eventually sold it. Ben breaks down how he designed a hyper-efficient 3,000 sq ft space, entered the market at the start of a trend, and built a community that fueled word-of-mouth growth. A behind-the-scenes look at the decisions, timing, and strategy behind building—and exiting—one of Australia’s most successful studios. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 📱 Socials: Flow Athletic - ( https://www.instagram.com/flowathletic/ ) Flow Athletic (website) - https://flowathletic.com.au 🎙️ Listen On: Apple - https://podcasts.apple.com/ca/podcast/gym-world-worldwide/id1659702465 YouTube: https://www.youtube.com/@GymWorldWorldwide 🔥 Show Notes: (0:00) Flow Athletic's Journey and Success (3:06) Innovation and Market Differentiation (4:25) Decision to Sell Flow Athletic (8:18) Run a successful gym with Kilo (visit https://usekilo.com/ ) (8:51) Any regrets on selling? (10:00) Pricing and Space Usage (13:45) Staff Retention and Leadership Style (16:55) Marketing and Community Building (19:39) Transition to Head Coach of Sydney Marathon (24:09) Advice for Gym Owners Considering a Sale (25:33) Final Thoughts and Contact Information

🌎 On today’s episode, Mateo Lopez chats with Andy McCloy of BCI Sports Performance & Fitness. Andy shares what it takes to keep a gym thriving for 25+ years: focusing on coaching as the core product, hiring slow, and developing real leaders. He also breaks down how to build a brand that outlives the owner and create long-term wealth through smart plays like owning your gym’s real estate. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 📱 Socials: BCI Sports Performance & Fitness - https://www.instagram.com/bci__sports__performance/ BCI Sports Performance & Fitness (website) - https://bodycreationsinc.com/ 🎙️ Watch On: YouTube: https://www.youtube.com/@GymWorldWorldwide 🔥 Show Notes: (0:00) Andy McCloy's Journey and Philosophy on Entrepreneurship (3:54) Building a Respected Coaching Brand (5:39) Transitioning from Trainer to Business Owner (6:24) The Importance of Business Coaching and Mentorship (7:30) Run a successful gym with Kilo (visit https://usekilo.com/ ) (9:49) Building a Strong Team and Leadership (12:40) Retention and Client Loyalty (14:24) Hiring and Culture Fit (17:50) Building a Lasting Brand and Legacy (23:11) Focusing on Significance Over Success (25:29) Future Plans and Expansion

🌎 In this episode, John Franklin chats with Ben Bergeron about the big question gym owners keep asking: Should you still affiliate with CrossFit? Ben breaks down how his values evolved, why he ultimately stepped away, and the key questions every owner should ask to decide whether affiliation truly supports the culture and member experience they want to build. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 📱 Socials: CompTrain - https://www.instagram.com/comptrain.co/ CompTrain (website) - https://www.comptrain.com 🎙️ Listen On: YouTube: https://www.youtube.com/@GymWorldWorldwide 🔥 Show Notes: (0:00) Ben Bergeron's Journey and the Evolution of CompTrain (3:10) Longevity and Success in the Fitness Industry (5:47) Challenges and Decision to Leave CrossFit (11:25) Ben's Initial Attraction to CrossFit (14:30) CrossFit's Brand and Future Direction (21:20) Ben's Vision for CompTrain (24:10) Run a successful gym with Kilo (visit https://usekilo.com/ ) (24:42) Trends and Future Focus (35:57) Impact and Community Building (42:11) Final Thoughts and Contact Information

🌎 Mateo Lopez sits down with Clark Hibbs from Yellow Rose Fitness to unpack the 90-day onboarding system that transformed his gym’s retention. Clark shares how consistent check-ins, personalized guidance, and clear structure help members stay for 30+ months. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 📱 Socials: Yellow Rose Fitness - ( https://www.instagram.com/yellowrosefit/?hl=en ) Yellow Rose Fitness(website) - https://yellowrosefitness.com 🎙️ Listen On: YouTube: https://www.youtube.com/@GymWorldWorldwide 🔥 Show Notes: (0:00) Revenue and Initial Nutrition Focus (0:50) Introduction to Gym World and Guest (2:15) Yellow Rose Fitness Overview (3:50) Gym Culture and Customer Service (4:41) Onboarding Program Details (18:11) Nutrition Integration and Coaching (25:58) Run a successful gym with Kilo (visit https://usekilo.com/ ) (26:44) Tracking Attendance for Retention (30:18) Marketing and Sales Strategy (36:17) Automation and Systemization (38:49) Improve Onboarding Process (43:33) More Leads With Kilo

🌎 Every year, Two-Brain drops the State of the Industry report, the most complete look at what’s actually happening inside gyms. This week, John Franklin sits down with Chris Cooper to break down the 2025 numbers: why leads aren’t your problem, how semi-private models are taking over, and what’s really driving higher owner income. The real data. The real trends. No fluff. Download your free copy here: https://twobrainbusiness.com/the-state-of-the-fitness-industry-2025/ P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 📱 Socials: Chris - https://www.linkedin.com/in/twobrain/ Two-Brain Business - https://www.instagram.com/twobrainbusiness/?hl=en Two-Brain Business (website) - https://twobrainbusiness.com/ 🎙️ Listen On: YouTube: https://www.youtube.com/@GymWorldWorldwide 🔥 Show Notes: (0:00) Gym Industry Revenue and Coach Compensation (0:28) Introduction to State of the Industry (1:53) Starting a Gym from Scratch Today (3:43) Pivoting from Group to Semi-Private Coaching (4:40) Lead Nurture and Marketing Challenges (6:24) Lead Source Breakdown and Content Marketing (13:01) Revenue and Pricing Strategies (15:16) Semi-Private Coaching and Small Group Training (20:05) Attendance and Churn Prediction (25:44) Profitability and Sustainability (37:47) Future Trends and AI in the Fitness Industry

🌎 In this episode, host Mateo Lopez sits down with Conor Oakley from Forged Fitness to talk about one of the fastest-growing trends in fitness — HYROX . After nearly a decade as a CrossFit affiliate, Conor rebranded his gym and became Ottawa’s first HYROX partner. Mateo digs into how Conor made the switch, what it takes to integrate HYROX without losing your existing members, and why this model might be one of the best new opportunities for gym owners. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 📱 Socials: Forged Fitness - https://www.instagram.com/forged_fitness_hintonburg_/ Forged Fitness (website) - https://www.crossfithintonburg.com/ Ottawa Fitness League - https://www.instagram.com/ottawa_fitness_league/ 🎙️ Listen On: YouTube: https://www.youtube.com/@GymWorldWorldwide 🔥 Show Notes: (0:00) HYROX Trend and Gym World Introduction (2:34) Transitioning to HYROX (4:12) Impact on Existing Members and Introduction Strategy (9:18) Marketing and Retention Strategies (20:25) Run a successful gym with Kilo (visit https://usekilo.com/ ) (24:25) Challenges and Opportunities in the Market (26:03) Class Management and Staff Training (30:18) Community Events and Competitions (36:57) Future Plans and Expansion (43:44) Final Thoughts and Contact Information

🌎What happens when you blend a gym with a medical clinic? Jon Cheung figured it out. He built Evolve Strength — a hybrid fitness and healthcare model where trainers, physiotherapists, and specialists all work under one roof. It’s a system that keeps 7 gyms full, helps 15,000+ members, and generates up to $600K per month per location. Mateo Lopez talked to Jon about how he built it, how he structured leases for maximum efficiency, and why this “shopping mall for health and fitness” could be the future of gyms. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 📱 Socials: Evolve Strength - https://www.instagram.com/evolve_strength/ Evolve Strength (website) - https://www.evolvestrength.ca 🎙️ Listen On: YouTube: https://youtu.be/THEtj0faRL4 🔥 Show Notes: (0:00) Gym Utilization and Equipment Rotation (2:23) Introduction to Evolve Strength (4:15) History and Evolution of Evolve Strength (6:33) Gym Layout and Equipment Selection (10:39) Reddit AMA and Equipment Feedback (13:50) Balancing Equipment Usage and Personal Trainers (17:02) Space Utilization and Revenue Generation (32:09) Run a successful gym with Kilo (visit https://usekilo.com/ ) (32:40) Sales Process and Business Education (44:45) Franchising and Expansion Plans (51:13) Startup Costs and Staffing (1:00:11) Future Plans and Market Strategy

🌎 John Franklin sits down with Josh Mildren and Benny Woolford from REVL Training — the duo who launched a gym franchise during COVID and grew it to 42 locations across five countries. They break down how REVL built an $11M global brand through tight programming, a proven presale playbook, and a focus on culture that’s fueling their next move into North America. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 📱 Socials: REVL Training - https://www.instagram.com/revl.training/ REVL Training (website) - https://revltraining.com Josh - https://www.instagram.com/joshmildren/ Benny - https://www.instagram.com/bennywoolford/ 🔥 Show Notes: (0:00) Opening Global Locations and Initial Challenges (3:13) Gym Layout and Training Methodology (4:52) Impact of COVID-19 and Franchise Structure (7:11) Growth and Expansion Plans (18:21) Run a successful gym with Kilo (visit https://usekilo.com/ ) (18:52) Training Blocks and Community Building (21:22) Studio Economics and Staffing (30:43) Marketing and Member Engagement (38:10) Franchise Support and Growth (39:56) Future Plans and Market Entry

🌎 John Franklin ( https://www.instagram.com/johnisbuilding/ ) chats with Joe Gaunt ( https://www.instagram.com/joehealthlabshq ) from Zeno Health Club. They talk about creating a standout client experience and Joe's new health and wellness venture that could soon reach the American market. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 📱 Socials: Zeno Health Club - https://www.instagram.com/zenohealthclub/ Zeno Health Club (website) - https://zenohealthclub.com/ Health Labs HQ - https://www.instagram.com/healthlabshq/ 🔥 Show Notes: (00:00) Introducing Joe and Zeno Health Club (7:08) The space (9:34) Membership packages and pricing (13:43) Run a successful gym with Kilo (visit https://usekilo.com/ ) (14:15) Marketing and member acquisition (19:55) Challenges and lessons learned (22:26) Staffing the gym (25:18) HYROX affiliation (27:35) Advice for gym owners and social strategy (33:58) Health Labs HQ and future plans (40:53) Where to go to find Joe

🌎 We talk to a lot of gym owners on Gym World, but today John Franklin ( https://www.instagram.com/johnisbuilding/ ) flips the script. Mateo Lopez sits down with him to find out exactly what John would do if he opened another gym tomorrow. From the type of gym he’d run to how he’d price it, this episode is packed with lessons you can apply to your own business. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 🔥 Show Notes: (00:00) Introducing John (6:12) Buying vs. starting a gym (9:28) Run a successful gym with Kilo (visit https://usekilo.com/ ) (9:59) Acquiring a gym (12:24) Real estate and site selection (15:39) Niche models, pricing strategy, and premium facility (28:15) Hiring and retaining a good team (32:19) Non-negotiable processes and systems (35:02) Advice for new gym owners (39:20) Closing remarks

🌎 Ken Williams and Jessika Loving opened their first CrossFit gym well after the “peak era” of CrossFit. Today, they run four successful locations. In this conversation with Mateo Lopez, they break down how acquisitions, solid systems, and smart processes helped them grow after COVID and carve out a model that stands out in a crowded market. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 📱 Socials: Ken - https://www.instagram.com/kennywilliams30/ Jessika - https://www.instagram.com/jessika_loving/?hl=en CrossFit SBR - https://www.instagram.com/crossfitsbr/ D-Town CrossFit - https://www.instagram.com/dtowncrossfit/?hl=en CrossFit McKinney - https://www.instagram.com/crossfitmckinney/ CrossFit Prosper - https://www.instagram.com/crossfitprospertx/ 🔥 Show Notes: (00:00) Introducing Ken & Jessika (5:51) Transition to CrossFit and initial challenges (11:16) Gym space and layout (18:22) Expansion (23:17) Run a successful gym with Kilo (visit https://usekilo.com/ ) (23:49) Acquisition and considerations for gym owners (34:34) Operational systems and processes (39:42) Front-end offer and conversion process (46:57) Future plans and where to find Ken & Jessika

🌎 Thinking about opening a gym or fixing the one you’ve got? Kilo CEO Kaleda Connell ( https://www.instagram.com/heykaleda/?hl=en ) joins Mateo Lopez to share the biggest lessons she’s learned as a gym owner and what she'd do differently if she started today. Get insights on pricing, space, staffing, and the systems that set gyms up for long-term success. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 📱 Socials: Kilo - https://www.instagram.com/kilogyms/ Kilo (website) - https://usekilo.com/ 🔥 Show Notes: (00:00) Introducing Kaleda (5:36) Differences in the gym industry today (7:50) Pricing strategies (13:48) Run a successful gym with Kilo (visit https://usekilo.com/ ) (14:20) Staffing, admin tasks, and space (19:47) Selling the business (24:46) The role of software and automation (28:25) Lessons learned and advice for gym owners (35:01) Would Kaleda open a gym again? (36:59) Where to find Kaleda

🌎 Disclaimer: This episode contains discussion of suicide and related topics, which may be distressing to some viewers. View discretion is advised. John Franklin ( https://www.instagram.com/johnisbuilding/ ) talks with Anthony Amen ( https://www.instagram.com/anthonyamenfitness/ ) of Redefine Fitness. Anthony opens up about overcoming setbacks after COVID, the highs and lows of gym ownership, and what it takes to run a 7-figure business with a $90K-per month location. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 📱 Socials: Redefine Fitness - https://www.instagram.com/redefinefitnessli/ Redefine Fitness (website) - https://redefine-fitness.com/ 🔥 Show Notes: (00:00) Introducing Anthony (1:11) Anthony's background and personal struggles (4:27) Transition to gym ownership (7:32) What is Redefine Fitness? (9:28) Run a successful gym with Kilo (visit https://usekilo.com/ ) (10:00) Challenges, successes, and building a strong team (23:07) Expansion and growth (28:54) Choosing the right location (33:43) Raising rates (35:55) Managing churn (38:11) Marketing strategies (43:48) Advice for gym owners (51:05) Future aspirations and where to find Anthony

🌎 Mateo Lopez sits down with Gym World's own John Franklin ( https://www.instagram.com/johnisbuilding/ ) to unpack the five hardest lessons he learned running gyms. From costly mistakes to valuable insights, John shares what he wishes he knew sooner, so you don’t have to make the same errors. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 🔥 Show Notes: (00:00) Introducing John (4:05) Partner selection (11:46) Run a successful gym with Kilo (visit https://usekilo.com/ ) (12:18) Location challenges and lease agreements (19:40) Expansion mistakes (29:59) Pricing and member promotions (34:52) Real estate and ownership (38:44) Lessons learned and final advice

🌎 How does a women-only gym with just 165 members make $42,000/month? John Franklin ( https://www.instagram.com/johnisbuilding/ ) talks with Nora Matthew ( https://www.instagram.com/coach_nora_matthew/ ) about Her Strength Studio, her small-group training model, and building a community for women of all ages. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 📱 Socials: Her Strength Studio - https://www.instagram.com/her_strength_studio Her Strength Studio (website) - https://herstrength.studio/ 🎙️ Listen On: Apple - https://podcasts.apple.com/ca/podcast/gym-world-worldwide/id1659702465 Spotify- https://creators.spotify.com/pod/profile/gymworld 🔥 Show Notes: (00:00) Introducing Nora (1:28) What is Her Strength Studio? (6:28) Member demographics and growth (9:17) Training older clients (15:01) Social media strategy and marketing (17:39) Run a successful gym with Kilo (visit https://usekilo.com/ ) (18:11) Staffing and retention (22:47) Community events and partnerships (26:35) Balancing family and business (31:25) Where to go to find Nora

🌎 Why would two gym owners walk away from $700K a year in large group revenue? Mateo Lopez chats with Lane and Payden Montgomery from Go Performance & Fitness about their decision to switch to semi-private training, the obstacles they hit along the way, and how going smaller gave them more control and a stronger business. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 📱 Socials: Go Performance & Fitness - https://www.instagram.com/goperformanceptc Go Performance & Fitness (website) - https://goperformanceptc.com/ 🔥 Show Notes: (00:00) Introducing Lane & Payden (2:01) What is Go Performance & Fitness? (5:00) Challenges of large group training model (9:45) Burnout and implementing semi-private training (21:43) Handling the transition and client reactions (31:52) How the business improved with semi-private training (37:40) Run a successful gym with Kilo (visit https://usekilo.com/ ) (38:12) Building a strong team and core values (42:45) Financial impact (47:13) Future plans for the gym (53:16) Where to go to find Lane & Payden

🌎 John Franklin ( https://www.instagram.com/johnisbuilding/ ) chats with Ryan Webb ( https://www.instagram.com/ry.webbsig/ ) from Agrove Academy about the semi-private model that helped them scale to 8 locations in 2 years serving the neurodivergent community in California. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 📱 Socials: Agrove Academy - https://www.instagram.com/agroveacademy/?hl=en Agrove Academy (website) - https://agroveacademyelkgrove.com/ 🔥 Show Notes: (00:00) Introducing Ryan (1:11) What is Agrove Academy? (7:31) State funding and pricing strategy (11:57) Run a successful gym with Kilo (visit https://usekilo.com/ ) (12:29) Hiring staff and pay (13:36) Marketing and growth strategy (18:21) Operational details and sales strategy (22:18) Advice for gym owners (25:19 ) Where to go to find Ryan

🌎 Mateo Lopez chats with Danny Soul ( https://www.instagram.com/dannysoul305/?hl=en ) about Team Soul Training, a CrossFit gym that's been going strong for 15 years. Discover Danny's tactics for building culture, member retention, and long-term success. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 📱Socials: Team Soul Training - https://www.instagram.com/teamsoul/?hl=en Team Soul Training (website) - https://teamsoultraining.com/ 🔥 Show Notes: (00:00) Introducing Danny (2:21) Danny's background and lessons (14:24) Run a successful gym with Kilo (visit https://usekilo.com/ ) (14:56) Business model and program offerings (19:45) Packaging and pricing (29:51) Organization (32:20) Team and culture (37:32) Advice for aspiring gym owners (39:33) Advice for becoming a better coach (42:11) Where to go to find Danny

🌎 John Franklin ( https://www.instagram.com/johnisbuilding/ ) and Mateo Lopez recap 7 of the most creative and tactical gyms they’ve featured on the pod this year. Find out how they’re growing faster, retaining more members, and boosting revenue. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 🔥 Show Notes: (00:00) Intro (2:00) Empyre Fitness: combining fashion and fitness (6:14) Train Unique: serving athletes with intellectual and adaptive disabilities (10:56) Unleash'd Strength: leveraging social media for growth (14:45) The Collective: creating a polished onboarding experience (19:24) Run a successful gym with Kilo (visit https://usekilo.com/ ) (19:56) Forged Fitness: HYROX affiliation and events (23:39) OCR Academy: kids' programs (28:05) The Yard: a unique training pod model (31:53) Key takeaways and final thoughts 📖 Read About: Empyre Fitness - https://usekilo.com/how-a-tattoo-brand-turned-into-a-profitable-gym/ Train Unique - https://usekilo.com/gym-owner-makes-45k-month-training-special-needs-athletes/ Unleash'd Strength - https://usekilo.com/this-gym-owner-got-200-members-from-social-media/ The Collective - https://usekilo.com/how-to-build-an-onboarding-system-that-converts-like-crazy/ Forged Fitness - https://usekilo.com/gym-owner-makes-over-500-hour-with-hyrox-events/ OCR Academy - https://usekilo.com/this-ninja-gym-makes-6-figures-from-kids-programs/ The Yard - https://usekilo.com/this-gym-makes-60k-month-by-renting-training-pods/ 📺 Watch: Empyre Fitness - https://youtu.be/3NVRdUc909k Train Unique - https://youtu.be/whssi9LCw5s Unleash'd Strength - https://youtu.be/ltAdYLjHOG0 The Collective - https://youtu.be/c5LPuY_g15s Forged Fitness - https://youtu.be/mrUZo5bjxQg OCR Academy - https://youtu.be/7QX7ewKQVwU The Yard - https://youtu.be/Dx0HwkMG5Bk

🌎 John Franklin ( https://www.instagram.com/johnisbuilding/ ) and Mateo Lopez sit down with Matt Skeffington ( https://www.instagram.com/matt_skeffington/ ) from Fuel Personal Training, who scaled his gym to 200 members in just a year. He shares lessons from early mistakes, how he built better systems, improved team culture, and delivers a top-tier member experience. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 📱Socials: Fuel Personal Training - https://www.instagram.com/fuelpersonaltraining/ Fuel Personal Training (website) - https://www.fuelpersonaltrainingnh.com/ 🔥 Show Notes: (00:00) Introducing Matt (6:03) What is Fuel Personal Training? (12:54) Run a successful gym with Kilo (visit https://usekilo.com/ ) (13:25) Pricing and membership structure (16:23) Marketing strategies (21:46) Member onboarding and trial process (27:08) Staffing and facility management (33:15) Where to go to find Matt

🌎 Mateo Lopez talks to Jeremy Jones ( https://www.instagram.com/coachjeremyjones/?hl=en ) about how he built one of Arizona’s fastest-growing gyms. They talk strategy, systems, and what it takes to reach $150k/month in revenue in just two years. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 📱Socials: The Collective Gilbert - https://www.instagram.com/thecollectivegilbert/ The Collective Gilbert (website) - https://thecollectivegilbert.com/ 🔥 Show Notes: (00:00) Introducing Jeremy (2:15) What is The Collective? (6:57) Facility overview (11:41) Run a successful gym with Kilo (visit https://usekilo.com/ ) (12:13) Financing (17:53) Membership models and pricing (25:05) Marketing and lead generation (29:13) Sales process and closing techniques (45:14) Referral program and member engagement (48:40) Where to go to find Jeremy

🌎 Mateo Lopez is joined by Sam Willens ( https://www.instagram.com/bodysamantix/ ) from The Micro Squad to chat about her unique online training business that offers themed workouts for nerds and fandom lovers. With nearly 3,000 members, her workouts are make fitness fun for fans of all kinds. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 📱 Socials: The Micro Squad - https://www.instagram.com/themicrosquad/ The Micro Squad (website) - https://themicrosquad.com/ Sam's TikTok - https://www.tiktok.com/@bodysamantix?lang=en 🔥 Show Notes: (00:00) Introducing Sam (1:57) What is The Micro Squad? (9:59) Writing and marketing online programs (26:11) Run a successful gym with Kilo (visit https://usekilo.com/ ) (26:43) Scaling the business (31:01) Community building and retention (34:27) Inside the business today (40:46) Creating and approaching content (52:36) Advice for gym owners (54:38) What's next and where to go to find Sam

🌎 John Franklin ( https://www.instagram.com/johnisbuilding/ ) and Mateo Lopez chat with Tony Gentilcore and Dr. Lisa Lewis from Core Collective Brookline about how they combined fitness and wellness services to build a business that brings in well over $50K per month. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here ( https://usekilo.com/gym-world/ ) so you don't miss out. 📱 Socials: Core Collective Brookline - https://www.instagram.com/corecollectivebrookline Core Collective Brookline (website) - https://www.corecollectivebrookline.com/ Tony - https://www.instagram.com/tonygentilcore/?hl=en Dr. Lisa - https://www.instagram.com/drlewisconsulting/ 🔥 Show Notes: (00:00) Introducing Tony & Dr. Lisa (1:59) What is Core Collective? (5:49) Building the Core Collective (14:30) The business model (18:52) Run a successful gym with Kilo (visit https://usekilo.com/ ) (19:24) Challenges (30:20) Branding and marketing (34:43) The role of mental health in fitness (38:00) Services, team members, and expenses (56:12) Can this model work for anyone? (59:52) Where to go to find Tony and Dr. Lisa