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AI That's Generative, Not Generic

AdExchanger

AI That's Generative, Not Generic

0:000:00
Jay Richman, Amazon's VP of product and technology, on how AI-generated ad creative can still stand out at scale without becoming generic or too samey samey. Plus: The risks brands face if they wait too long to embrace AI.
100 Episodes•0 Subscribers•0 Total Listens

Episode Playlist

25 Episodes
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AI That's Generative, Not Generic
Dec 16, 2025•—

AI That's Generative, Not Generic

Why The Economist Is An AI Outlier
Dec 9, 2025•—

Why The Economist Is An AI Outlier

From Hype To Hyperscale In AI
Dec 2, 2025•—

From Hype To Hyperscale In AI

Making Your Brand Matter To The Models
Nov 25, 2025•—

Making Your Brand Matter To The Models

It's Game Over For Outdated Gamer Stereotypes
Nov 18, 2025•—

It's Game Over For Outdated Gamer Stereotypes

Retail's AI Moment Is (Almost) Here
Nov 11, 2025•—

Retail's AI Moment Is (Almost) Here

The Legal Analyst In Google's Corner
Nov 4, 2025•—

The Legal Analyst In Google's Corner

Why Medium Said No To Easy Ad Money
Oct 28, 2025•—

Why Medium Said No To Easy Ad Money

Why CFOs Overlook Marketing's True Impact
Oct 21, 2025•—

Why CFOs Overlook Marketing's True Impact

The Business Case For Carbon Cuts
Oct 15, 2025•—

The Business Case For Carbon Cuts

Why Media Quality Should Be The Center Of Attention
Oct 7, 2025•—

Why Media Quality Should Be The Center Of Attention

The Economist's POV On Remedies For Google's Ad Tech Monopoly
Sep 30, 2025•—

The Economist's POV On Remedies For Google's Ad Tech Monopoly

Marketing In The Age Of AI Answers
Sep 23, 2025•—

Marketing In The Age Of AI Answers

Shifting Gears, With The CMO Of Genesis Motor America
Sep 16, 2025•—

Shifting Gears, With The CMO Of Genesis Motor America

Measuring The Unmeasurable, With HyphaMetrics Founder Joanna Drews
Sep 9, 2025•—

Measuring The Unmeasurable, With HyphaMetrics Founder Joanna Drews

Addressing Addressability, With ID5 CEO Mathieu Roche
Sep 2, 2025•—

Addressing Addressability, With ID5 CEO Mathieu Roche

ROAS? Nah. The Home Depot's All About ROMO
Aug 26, 2025•—

ROAS? Nah. The Home Depot's All About ROMO

The Science (And Art) Of Scaling Native Ads
Aug 19, 2025•—

The Science (And Art) Of Scaling Native Ads

HouseFresh Clears The Air On Google's Changing Search Experience
Aug 12, 2025•—

HouseFresh Clears The Air On Google's Changing Search Experience

AI In Ads – And Ads In AI
Aug 5, 2025•—

AI In Ads – And Ads In AI

Making Sense of DSP-SSP Convergence
Jul 29, 2025•—

Making Sense of DSP-SSP Convergence

When AI Meets Media Quality
Jul 23, 2025•—

When AI Meets Media Quality

There's No Such Thing As An Attribution Easy Button
Jul 15, 2025•—

There's No Such Thing As An Attribution Easy Button

Inside the Stack: Creative Strategies for Holiday Retail Success with TripleLift's CMO Meredith Brace
Jul 9, 2025•—

Inside the Stack: Creative Strategies for Holiday Retail Success with TripleLift's CMO Meredith Brace

Rockerbox's Attribution Journey
Jul 8, 2025•—

Rockerbox's Attribution Journey

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