팟캐스트//How They Made Us Doubt Everything
How They Made Us Doubt Everything

How They Made Us Doubt Everything

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From smoking and cancer to climate change, this is the story of how to manufacture doubt.

Investigating the industry response to claims there could be asbestos in make-up, and the tactics that could be used to cast doubt over the science and create controversy.

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Talc Tales: 5. Talc on trial

Talc Tales: 5. Talc on trial

Aug 5, 2024·

When we send off make-up for testing, the lab finds an asbestos fibre in two of the samples. Brunel University’s Experimental Technique’s Centre says they need to find at least 3 fibres to confirm the asbestos fibre...

Talc Tales: 4. ‘Time for more confusion’

Talc Tales: 4. ‘Time for more confusion’

Aug 5, 2024·

When talc might be listed as a potential carcinogen, the industry assembles a ‘talc task force’. It’s the year 2000 and the talc industry has heard something big is coming its way. The US government agencies tasked with...

Talc Tales: 3. ‘We may have problems’

Talc Tales: 3. ‘We may have problems’

Aug 5, 2024·

Could companies clean up their talc? In the 1970s, talc companies worked out a plan to check their product for asbestos fibres. The problem was, mineralogist Sean Fitzgerald says the testing method they chose wasn’t...

Talc Tales: 2. Never 100% clean

Talc Tales: 2. Never 100% clean

Aug 5, 2024·

In the 1970s, a scientist discovers asbestos fibres in talcum powder. After Mineralogist Arthur Langer discovered asbestos fibres in the lungs of normal people in New York, he set out to investigate the source. How...

Talc Tales: 1. Asbestos in my make-up?

Talc Tales: 1. Asbestos in my make-up?

Aug 5, 2024·

After Hannah Fletcher’s cancer diagnosis, she investigates whether her make up contained asbestos. She was just 41 when she was diagnosed with mesothelioma – a rare cancer that’s very hard to treat. The average life...

Introducing Talc Tales

Introducing Talc Tales

Jul 28, 2024·

Is there asbestos in make-up? If you look through your make-up bag, you might have a blusher, eye shadow or face powder that contains the ingredient talc. But there are questions about its safety. Women diagnosed with...

The Tobacco Playbook: 10. Leaving the Tribe

The Tobacco Playbook: 10. Leaving the Tribe

Jul 27, 2020·

Our story ends at the very top, with a fax to the White House. The campaign to spread doubt about climate change was so successful, it infiltrated the White House. In 2007, a House of Representatives Committee...

The Tobacco Playbook: 9. Deep Pockets, Useful Allies

The Tobacco Playbook: 9. Deep Pockets, Useful Allies

Jul 27, 2020·

Following the oil money as it’s pumped to contrarian scientists and think tanks. As millions of dollars flow from oil companies to researchers looking into ‘solar variation’ or picking holes in the temperature record...

The Tobacco Playbook: 8. Jerry gets ‘duped’

The Tobacco Playbook: 8. Jerry gets ‘duped’

Jul 27, 2020·

As climate change goes prime time, a super star climate change sceptic wins his last TV debate. Jerry Taylor was working at CATO, a free market think tank and was regularly on TV putting forward contrarian arguments...

The Tobacco Playbook: 7. The Opponent

The Tobacco Playbook: 7. The Opponent

Jul 27, 2020·

How do you win a battle, if you’re fighting in the wrong arena? A look at how the virtues of science were being used against the scientists. Uncertainty is an inherent part of climate change science, but the word means...

The Tobacco Playbook: 6. From Fact to Theory

The Tobacco Playbook: 6. From Fact to Theory

Jul 27, 2020·

‘Unless “climate change” becomes a non-issue…there may be no moment when we can declare victory’. We reveal the communications plans drawn up by energy groups to make us doubt climate change. From targeting ‘older...

The Tobacco Playbook: 5. Big Oil's Big Group

The Tobacco Playbook: 5. Big Oil's Big Group

Jul 27, 2020·

As the world’s scientists agree on man-made climate change, the oil companies come together to form their own coalition. They aren’t just focused on the science, though. From climate change to smoking and cancer, this...

The Tobacco Playbook: 4. Tobacco in the Dock

The Tobacco Playbook: 4. Tobacco in the Dock

Jul 27, 2020·

As the evidence against tobacco mounts, the court suits keep coming. Tobacco keeps winning. ‘Due to favourable scientific testimony, no plaintiff has ever collected a penny from any tobacco company in lawsuits even...

The Tobacco Playbook: 3. The White Coats

The Tobacco Playbook: 3. The White Coats

Jul 27, 2020·

The tobacco industry’s white coats are ready, the battle of science vs science begins. The battle for public opinion will be played out in the media. In this episode we hear how the tobacco industry chose to fight...

The Tobacco Playbook: 2. ‘Doubt  is our product'

The Tobacco Playbook: 2. ‘Doubt is our product'

Jul 27, 2020·

At a secret meeting, a plan is drawn up to fight claims that smoking causes cancer. In 1953, the tobacco industry was hit by a major storm. ‘Salesmen in the industry are frantically alarmed and the decline in tobacco...

The Tobacco Playbook: 1. Big Oil’s Big Crisis

The Tobacco Playbook: 1. Big Oil’s Big Crisis

Jul 27, 2020·

From climate change to smoking and cancer, this is the story of how doubt has been manufactured. In this episode we take you to an oil company’s boardroom as they plan their response to the ‘crisis mentality’ that was...

Welcome to How They Made Us Doubt Everything: The Tobacco Playbook

Welcome to How They Made Us Doubt Everything: The Tobacco Playbook

Jul 27, 2020·

From climate change to smoking and cancer, this is the story of how doubt has been manufactured. This 10 part series will explore how powerful interests and sharp PR managers engineered doubt about the connection...

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