๐ฃ In this episode of Alt Vi Kan, we are live from D-Congress in Gothenburg, the largest retail and e-commerce conference in Scandinavia. John Tรธsse Kolvik, Head of Customer Experience at TRY Dig, meets Julia Paulsen, Director of E-Commerce Nordics at Elkjรธp. Julia shares insights on how Elkjรธp, one of the largest online stores in the Nordics, uses data to remove friction, increase conversions, and find the balance between personalization and intrusive marketing. Hosted on Acast. See acast.com/privacy for more information.