In this episode we speak with Orlane Panet , co-founder of Microhabitat , an urban farming company creating roof top gardens in cities all around the world. We discuss urban population growth and why we need to re-imagine the cities' unused spaces and how rooftop gardens can be a gateway for city dwellers to learn about sustainability, ecological agriculture, healthy eating and more. Orlane shares her belief in business as a way to make positive change in the world and how the urban farms of Microhabitat have much greater impact than meets the eye. To learn more about Microhabitat visit: https://microhabitat.com/ PLEASE make sure to subscribe to the podcast, download our episodes, and rate them! Your support means the world to us. Thank you! Timestamps [3:56] Microhabitat model and origin story [10:05] Re-thinking the urban environment [16:28] Importance of living soil in urban farming [18:13] Standardization v. improvisation for success in farming and business [21:54] Social and community impact of urban farms [29:09] Container growing v. green roofs [32:48] Alternative career opportunities for farmers [35:30] Environmental reporting - pollinator tracking with sound and air DNA [42:41] Covid's effect on urban farming [49:29] Importance of education in creating change [53:35] How a grower or property owner can get involved [1:01:30] How urban gardens help small farms outside the city [1:05:02] Orlane's personal journey from health issues to organic farming [1:10:47] Why hydroponics is not the answer [1:14:10] The meaning of "sustainability" [1:15:16] Why for-profit business can be more impactful than non-profit [1:20:30] Why collaborating with the "bad guys" may be the best way to change them [1:28:47] The Four Agreements by Don Miguel Ruiz Sponsors Bootstrap Farmer https://www.bootstrapfarmer.com/ Activevista https://www.activevista.com.au/ Use promocode Welcome10 for 10% off your first order! Links/Resources Market Gardener Institute: https://themarketgardener.com Masterclass: https://themarketgardener.com/courses/the-market-gardener-masterclass Newsletter: https://themarketgardener.com/newsletter Blog: https://themarketgardener.com/blog Books: https://themarketgardener.com/books Growers & Co: https://growers.co Heirloom: https://heirloom.ag/ The Old Mill: https://www.espaceoldmill.com/en/ Follow Us Website: http://themarketgardener.com Facebook: http://facebook.com/marketgardenerinstitute Instagram: http://instagram.com/themarketgardeners Guest Social Media Links Microhabitat: Website: https://microhabitat.com/ Instagram: https://www.instagram.com/microhabitat.ca/ Linkedin: https://ca.linkedin.com/company/microhabitat Twitter (X): https://twitter.com/microhabitat_ca Facebook: https://www.facebook.com/microhabitat.ca Youtube: https://www.youtube.com/channel/UC2b2oLw3wSmH5azWjALI7Ig/videos JM: Instagram: https://www.instagram.com/jeanmartinfortier Facebook: https://www.facebook.com/jeanmartinfortier