WCP243 Gift of specificity

They say it's the thought that counts when it comes to gifts. But if you've ever had the experience of receiving a gift that was clearly intended for somebody else (but the tags got swapped or similar), or if you received a generic Secret Santa present, you know that the thoughts leading to those gifts were fundamentally different than when somebody offers you a gift that surprises and delights you because it is just so perfect.

Freelancers who pitch regularly have had the experience of sending the wrong idea to the wrong publication at the wrong time. If who you are pitching is an afterthought, that randomness shows. 

Sending your next editor a pitch that makes their day is an empowering experience for both of you. Learn more about the gift of specificity.

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📝 More info and complete show notes: www.rebeccalweber.com/podcast243