E221-《星巴克换CEO股票大涨，中国本土咖啡奶茶大战它还能保住头把交椅？》胡讲8讲
星巴克新CEO上任，股价应声大涨，同步墨西哥餐厅股价大跌，业绩翻倍背后的激进政策和商业策略引发关注。本期探讨星巴克的品牌定位、市场策略，以及为何一直保持强大吸引力。新CEO真能带领星巴克再创辉煌？背后的盈利法宝究竟是什么？带你一探究竟。
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