How do you build a retail business around passion—and scale it successfully? What does it mean to think in systems, not just solve problems? In this episode of the Value Creators Podcast, Hunter Hastings speaks with serial entrepreneur Joe Zentmyer, founder of Snaggletooth Goby and builder of thriving passion communities—from indoor climbing gyms to tropical fish hobbyists and service ventures. Joe shares how he applies systems thinking, relationship-building, and detail-obsessive iteration to create businesses that endure and expand. Key insights include: Why systems—not checklists—create scalability and resilience. How community, location, and hospitality converge to generate value. The importance of building teams that thrive in uncertainty and complexity. This is a hands-on masterclass in entrepreneurial systems design, filled with hard-earned lessons for anyone seeking to grow a values-driven, experience-based business. Resources: ➡️ Learn What They Didn’t Teach You In Business School: The Value Creators Online Business Course Connect with Joe Zentmyer on LinkedIn Learn more about Snaggletooth Goby Connect with Hunter Hastings on LinkedIn Subscribe to The Value Creators on Substack
