In this episode, we sit down with Stacey Brass-Russell, a former Broadway actress turned transformational business coach, who now helps coaches and creatives build authentic, profitable brands. She shares her unique journey from the stage to the coaching world, and the signature strategies she uses to help clients thrive — including her Yellow Brick Road Marketing Method.You will learn: Why selling transformation beats selling sessionsThe key to authentic, relationship-based marketingHow to grow your business organically without relying on funnels or adsWhy charging high-ticket prices isn’t just smart — it’s strategicHow to take empowered action and stop waiting for “the perfect time”The mindset shift that helps coaches overcome fear and imposter syndromeLINKS:FREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue) click here Follow host Kim Rittberg on Instagram & Subscribe to Kim's YouTube Channel to Make Better Videos that Convert GUEST LINKS:LinkedIn: https://www.linkedin.com/in/staceybrassrussell/ Instagram: https://www.instagram.com/staceybrassrussell/ Facebook: https://www.facebook.com/staceybrassrussell1/ Please spread the word to your friends and leave us a rating and review on Apple Podcasts!Timestamps & Highlights:00:00 – Intro: Meet Stacey Brass-Russell01:12 – From Broadway actress to business coach03:39 – How Stacey got her first clients organically04:34 – The #1 mistake most coaches make05:21 – What is authentic marketing?07:30 – Why Stacey doesn’t use funnels or ads09:13 – Building a 6-figure business organically10:50 – Why high-ticket coaching makes more sense12:39 – Stacey’s 4-part framework to define your niche15:57 – How to get in front of the right audience18:02 – Money mindset: from yoga teacher to numbers-driven CEO21:46 – What Stacey would do today to get a new client22:52 – Stop waiting for permission — create your own opportunity24:52 – The mindset shift that changes everything27:57 – Fun Broadway story: stepping in on stage at 10 years old29:31 – Where to find and follow Stacey online
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