💡 What’s inside this episode? Milda's career evolution: From creative to corporate The unique challenges of FinTech marketing How Beehive empowers SMEs with fast, accessible funding Strategies to simplify complex financial concepts Emerging trends like AI and its role in the future of financial services Get actionable insights into: ✅ Niche marketing in FinTech ✅ Balancing compliance with innovation ✅ Connecting with retail investors and SMEs ✅ Leveraging partnerships for growth 🔑 If you're a marketer, entrepreneur, or FinTech enthusiast, this episode is packed with lessons to help you stay ahead in the ever-evolving financial services industry. 🎥 Don’t miss this insightful conversation! 👉 Like, share, and subscribe to Below the Fold for more expert perspectives on business, tech, and marketing. TIMESTAMPS: 00:00 Welcome to the Show 00:49 Introducing Milda 01:07 Milda's Career Journey 02:18 Transition to Finance 03:19 Challenges in Finance vs. Creative Roles 07:19 Understanding Acronyms and Jargon 15:43 The Role of Beehive in FinTech 21:29 Demand and Impact for SMEs 27:40 Communicating with Retail Investors 27:58 Sales-Led Growth Strategy 28:16 Challenges in Acquiring Retail Investors 29:27 Partnerships and Scaling Up 33:11 Marketing Strategies for SMEs 34:45 Effective Video Content for Engagement 46:35 Future Trends in FinTech 51:06 The Role of AI in FinTech 53:59 Conclusion Watch the Full Episode and Follow us on Social Media! ↓ 📲 Instagram: https://www.instagram.com/belowthefoldpodcast/ 🎬 YouTube: https://www.youtube.com/@BelowTheFoldPodcast 🎵 TikTok: https://www.tiktok.com/@belowthefold?lang=en 🔗Linktree: https://buff.ly/3VF3s4Q Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
